The magic of Schwarzenegger Goals
What is the point of a goal? Sounds weird doesn’t it. Like a non-sensical question. When we set a goal, surely the goal itself is the point, right? It’s the thing we want. The thing we’re striving for. The destination. The end. A goal – we assume – doesn’t have any greater purpose than that. […]
Are we using AI backwards?
Before we begin, a word of warning: I know very little about AI. Because of this, some of my explanations below may be a bit off-base. Certainly don’t take my word on anything technical – and if you think I’ve got something wrong, feel free to email me back explaining how ignorant I am. However, […]
Going deep on strategy with the Hungry podcast
An exciting change of pace this week, where I’ll give you a break from the essays and point you instead to my recent appearance on the great podcast, Hungry. Hungry is a podcast for challenger food and drink brands which has featured the founders of many breakthrough brands, top thinkers such as Rory Sutherland, and […]